Jay Cross is CEO of Internet Time Group and founder of the Workflow Institute. A thought leader in learning technology, performance improvement, and organizational culture, Jay coined the terms eLearning and workflow learning. He is the author of Implementing eLearning, writes the Efffectiveness column for Chief Learning Officer magazine, and is currently writing a book on Informal Learning. Jay was born in Hope, Arkansas (in the same room as Bill Clinton). Jay and his wife Uta live with two miniature longhaired dachshunds in the hills of Berkeley, California.